AAC Anba Abraam Charity Launches New Website and Fresh Brand Identity
Introducing the new digital home of AAC Anba Abraam Charity — a modern, user-focused website designed to connect, inform and inspire community.
The new website serves as a central hub for AAC’s initiatives, featuring a fresh new look with a modern design that enhances the user experience. It provides detailed information about their impact areas, such as food and nutritional support, healthcare, education and community empowerment. The site highlights ways to contribute, including making a gift, volunteering or participating in fundraising activities. It also includes a marketplace for purchasing items that support AAC’s programs and provides updates on events and initiatives. The new design ensures that visitors can easily navigate and engage with AAC’s mission.
The rebranding effort also introduces a new logo that symbolizes the values of community, support and hope, aligning with AAC’s vision of inclusivity and connection. In addition, the updated social media presence brings a refreshed and modern identity to AAC’s online platforms, fostering greater engagement with its audience.
“This rebranding is more than a visual change; it’s a testament to our dedication to evolving as an organization while staying true to our mission of empowering communities and fostering long-term self-sufficiency,” said AAC’s Chief Development Officer (CDO) Liaison Officer Manal Boutros. “We are grateful to Dolce Media Group for their expertise in bringing our vision to life.”
AAC partnered with Dolce Media Group, a leading agency in branding and digital solutions, to oversee this transformative journey. Dolce Media Group developed a rebranding strategy that modernizes AAC’s digital presence while showcasing its impactful initiatives and fostering meaningful engagement.
“Collaborating with AAC Anba Abraam Charity has been an honour. Our goal was to create a cohesive identity that aligns with AAC’s core values and strengthens their visibility and impact,” said Dolce Media Group's Co-Founder Michelle Zerillo-Sosa.
About AAC Anba Abraam Charity
Since its founding in 1994, AAC Anba Abraam Charity has been dedicated to addressing critical social issues, including food insecurity, educational empowerment and support for underserved communities. Through initiatives, like St. Mary’s Food Bank, Mississauga Career College and the First Nations Community Mission, AAC strives to create sustainable, long-term impacts. The charity’s inclusive approach ensures that all individuals, regardless of religion, race, ethnicity or gender, can access its services.
About Dolce Media Group
Dolce Media Group specializes in strategic branding, website development and digital marketing solutions. In addition to publishing Dolce Magazine, one of the world’s leading luxury lifestyle magazines, Dolce Media Group has, in its 29 years, become a full-service industry leader in marketing, design, video production, social media and marketing campaigns. With a focus on innovation and excellence, the agency has established itself as a trusted partner for organizations looking to amplify their message and connect meaningfully with their audience. In 2022, Dolce Media Group was named one of the Top 50 Best Luxury Media in the World by the prestigious New York-based Luxury Lifestyle Awards.
Anastasiia Horbulova
Dolce Media Group
Anastasiia@dolce.ca
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